Monday, April 10, 2006

Commercial Popper Catalog, 1929

So the story goes, Myron "Mike" Blank (son of A.H. Blank and the final Blank to run Central States) came up with the notion that popcorn might sell at the movies. That notion paid off, and by the 1920's, popcorn had replaced peanuts as the mainstay of concession food.

Iowa was a natural location for popcorn promotion, and by 1929, National Sales and Manufacturing offered a number of poppers for commercial use, as can be seen in this catalog. (In the very back: one lone peanut roaster for the luddite exhibitors of the movie world!)

I'll post more scans from the catalog in the future--meantime, click on the pix for a bigger view, and enjoy the text (especially the prices in the testimonials!)

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